Gallus and its parent company Heidelberger Druckmaschinen AG have announced that the new product family of all Heidelberg and Gallus digital printing systems would be marketed in future under the “Fire” name. Building on the momentum that started at Labelexpo 2015, Gallus reports two more completed sales of the newly launched Gallus Labelfire 340 (previously the Gallus DCS 340). Two Gallus customers – a label print shop from Switzerland and a customer from the European Economic Area – have each opted for this digital label printing system and signed the purchase contracts for immediate installation.

The signing of these purchase contracts, further proves that the initial pre-reservations commitments made for the Gallus Labelfire 340 digital converting system have turned into actual orders for Gallus. “We are confident we’ve written the first chapter in a long success story for the new Gallus Labelfire. Our customers’ trust in Heidelberg digital technology and Gallus label print know-how shows that our label printing system gives them a contemporary, professional tool that meets changing market needs, and offers them a solution to earn money in this sector,” explains Michael Ring, who is responsible at Gallus for international sales and marketing in the digital print business.

“Our customers were able to see for themselves how the Gallus Labelfire can print their jobs digitally in a quality that is every match for conventional means,” says Ring. The centerpiece of the Gallus Labelfire 340 is the digital printing unit, a UV inkjet module with printing heads from Fujifilm that prints up to eight colours in a native resolution of 1200 x 1200 dpi at a speed of up to 50 m/min, regardless of how many colours are used. This digital print quality, which is comparable to conventional offset, is particularly impressive when it comes to small characters, fine lines and gradients down to zero percent. The unique shape of the inkjet print head also makes it possible to achieve seamless inkjet head stitching, resulting in a smooth print across the entire web.

The Gallus Labelfire 340 also has conventional production units taken from the Gallus ECS 340, which has been tried and tested a hundred times over, the company says. Labelfire’s user-friendly HMI, which controls both conventional and digital modules, ensures that label printers manage and monitor their entire machine system with the same operating philosophy. The combination of conventional and digital printing units also enables printers to varnish, embellish and diecut labels inline in a single production run without compromising on print speed or quality. The conventional sub-assemblies of the Gallus Labelfire can be used on a Gallus ECS 340, too, as can the corresponding accessories, which leads to lower investment volumes overall once customers implement a platform philosophy and use both digital and conventional presses from Gallus.

“At Gallus, we firmly believe this industrial strength digital converting solution will become the standard in the market, and our commitment goes well beyond the sales of these machines. Together with our parent company Heidelberg, we’re able to provide a global, customer-focused service. One thing is important to us, and that’s what we want to measure ourselves against – the success of our customers,” explains Ring. And visitors to drupa 2016 can see this for themselves, as the Gallus Labelfire and the entire digital print range from Heidelberger Druckmaschinen AG will be on show for the first time under the joint family name, the “Fire” product line, at the leading international trade show for print and crossmedia solutions in Dusseldorf.